Who knows better Switzerland than a Swiss couple?
This is Switzerland is a Social Media multi-platform channel exclusively about Switzerland. We are a couple of Swiss locals, and we will bring you to the most beautiful and unique places in our country.
Why video is the medium of the future
There is no question about it, even if paper is frequently used (don’t get us wrong, we love paper too, we always bring books with us during our travels), people will prefer to watch videos instead. One picture is worth a thousand words and one video is worth a thousand pictures.
How we classify our content
On thisisswitzerlanc.ch, we decided to divide Switzerland by regions respectively per Canton, which represents each category/YouTube playlist. We propose small reportages of 2-10 minutes about cultural activities, hikes, city sightseeing, or authentic places of Switzerland.
On Instagram, it’s classified per theme, for example: nature, winter, culture…